The cost of tenancy in shopping centres has long been a hot issue for all retail categories, but are landlords beginning to buckle under pressure and what can be done to level the store rent playing field?
The March issue of Jeweller investigates the current situation and discovers that jewellery retailers might have more bargaining power than they thought.
How do you reward your sales superstars? In fact, do you even pay sales commissions? Leonard Zell believes all sales staff should be “incentivised”, and that you should pay higher commissions to your outstanding sales staff and forget about treating everyone equally!
Also in this month’s Jeweller, which has now been mailed, is a comprehensive 14-page report on the buying groups, which not only looks at the state of Australia and New Zealand’s three buying groups and how they’re adapting to the digital world but also includes an exclusive Q&A with the group heads.
And that’s not all …. as the industry prepares for the Gold Coast jewellery fair later this month, Jeweller previews some of the hot products that will be on show.
There's a whole lot more in March Jeweller, including plenty of valuable advice that could help to improve sales and profitability.
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This month's issue
Many jewellers find themselves trapped in unrealistic leases but are
landlords beginning to buckle under pressure? Nick Lord explores the
ongoing furore. Read more.
As consumers change the way they shop, largely at the hands of the
internet, and as businesses evolve, Coleby Nicholson looks at how
Australia’s jewellery buying groups are adapting to the digital world. Read more.
The benefits of individual incentive commission systems far outweigh
those of group/shared commission schemes, according to Leonard Zell. The
time has come for managers to examine how they reward their
salespeople. Read more.
Here’s a simple reality: customers buy the salesperson first or they
don’t buy at all. Sue Barrett explains how your sales team can develop
trust for a genuine connection. Read more.
The ways in which businesses handle conflict with customers will,
according to Janet Spirer, go some way to determining whether they can
navigate difficult scenarios without damage. Read more.
Holding marketing events and promotional evenings are effective ways to
increase instore traffic, gain new customers and better still ... Tony
Argyle says they don’t have to cost the world. Read more.
If you’re wondering why your search engine rankings are still faltering,
Emily Mobbs reports that maybe it’s time you better understood the
relationship between Search engine optimisation and social media. Read more.
Locally-produced jewellery has been in decline for decades, but we could
get it back on track with a little support from industry. Read more.
As prices of ruby, sapphire and emerald continue to climb, coloured
gemstone consumers are turning to some extraordinary alternatives known
as “the exotics”. This month, Megan Austin looks at Paraiba tourmaline. Read more.
The word aquamarine
is Latin for seawater. Aquamarine's association with the sea comes from
the brilliant range of hues in which it appears - from an almost
transparent blue to a deep ocean azure. Read more.