The retailer expects revenue to increase to between 11 and 12 per cent, compared with earlier projections of 9 and 12 per cent.
Pandora has also increased its plans to expand its store count over the coming year. Between 125 and 150 new concept stores are now expected worldwide.
The company’s sales improved by 11 per cent in the third quarter, concluding 30 September. CEO Alexander Lacik said that despite prevailing economic headwinds, the company remains well-positioned for a productive 2025.
“We are very pleased with our strong results this quarter, particularly in the context of the current macroeconomic backdrop,” Lacik said.
“We are transforming the perception of Pandora into a full jewellery brand and unlocking the next chapter of our growth by attracting more consumers to our brand.”
Pandora reported an increase of more than 20 per cent in digital sales on a year-on-year comparison in the third quarter.
Sales from the Lab Grown Diamonds Collection decreased by 26 per cent; however, the addition of the Microfine Diamonds line has been well-received among consumers according to the report.
Pandora recently confirmed plans for the Be Love marketing campaign during the holiday season.
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