Top 10 display tips for silver jewellery

Is there a secret to making a silver jewellery display “sparkle”? Visual merchandising expert Carol Evans reveals all, including a host of other tips for showing off the metal.

If you’re not careful your jewellery store can start to look exactly the same as your competitor. That’s especially so if you’re located in a major shopping centre.

It can be hard enough these days to create a point of difference, but one sure-fire way...
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