4 tips to increase bridal sales

Would you like to increase bridal jewellery sales? Before you can do that you should understand what men and women are looking for in a diamond ring. They see things differently and therefore shop differently.

Did you know that grooms are looking for a diamond but not necessarily a ring? When the decision to marry is reached, the bride and groom pursue different paths of influence. He seeks information and influence from the internet, mates and his par...

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