Focus on the numbers

Stories of doom and gloom are everywhere. Some businesses are coping well with the downturn, whereas others have quickly folded. SUE HIRST explains how to be one of the lucky ones.

Job losses and cost cutting seems to be the news of the day but the effects upon small business seem to be somewhat patchy.

The strong businesses are those that are well-run and designed to withstand outside influences, or have factored-in potential ri...

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key points of the story are:

Many business owners are good at what they do, but are not necessarily skilled in financial reporting. The key area where the owners of strong businesses focus attention is on the numbers.
Maintaining accurate reporting systems in the areas of sales, costs and overheads, profitability, and cash flow will give greater control and security to business operators.

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