As previously reported by Jeweller, the international jewellery company announced plans to expand across the Tasman in 2015.
At the time, it was reported that strong demand from New Zealand customers prompted the decision to enter the market.
The store, which opened in late October and is managed by Tiffany & Co’s Australian subsidiary, occupies approximately 430 square metres of ground floor in Australis House, a heritage building located in Auckland’s luxury shopping precinct, Britomart.
Glen Schlehuber, Tiffany & Co vice president and managing director for the Oceania region, said the company had been looking to establish a presence in New Zealand for some time.
“The store represents a wonderful opportunity to showcase the excellent quality and craftsmanship of our Tiffany collections and provide new customers with a world-class shopping experience,” he said.
New Zealand offering
The retail space has been divided into separate areas – Fine Jewellery Salon, Bridal Salon, Fashion Salon and Private Sales Salon – and will stock a range of product lines including engagement rings, gold and sterling silver jewellery and the Tiffany T and Return To Tiffany collections.
In addition, the store will reportedly house the first Tiffany & Co ‘watch gallery’ in the Oceania region.
Until now, the only local access to the brand’s product was through the Auckland duty-free shopping outlet DFS T Galleria.
The news follows a recent conference call regarding Tiffany & Co’s second quarter results, ended 31 July, whereby the company’s investor relations vice president Mark Aaron highlighted two store openings in Australia.
“During the quarter, we expanded our successful presence in Australia when we opened two stores, one at the Pacific Fair Centre on the Gold Coast and one at the Sydney International Airport,” Aaron said.
As of 31 July 2016, the company operated 311 stores in 27 countries, including 83 stores in Asia-Pacific and nine in Australia.
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