The 37th edition of the fair and its special highlight – Salon de TE - will be staged from 4 - 8 September at the Hong Kong Convention and Exhibition Centre (HKCEC).
“In 2017 the fair welcomed more than 20,000 buyers from all over the world, reinforcing Hong Kong’s role as the trade hub of timepieces,” according to a Hong Kong Trade Development Council (HKTDC) statement.
Salon de TE gathers around 150 prestigious watch brands and designer collections in five themed zones - World Brand Plazza, Chic & Trendy, Craft Treasure, Rennaissance Moment and Wearable Tech.
The spotlight theme World Brand Plazza features limited editions and rare timepieces from 13 international renowned brands. In 2017, they included Blancpain, Breguet, Chopard, Corum, DeWitt, Franck Muller, Glashütte Original, Jacob & Co., Jaquet Droz, Juvenia, Montblanc, Piaget and Zenith.
Centrestage, a fashion event, will be staged from 5 - 8 September as a dedicated marketing platform for international and regional fashion brands and designer labels.
On 4 September, representatives of major watch associations around the world will gather at the Hong Kong International Watch Forum to discuss the latest industry development and global trade development.
Watch parades, seminars, buyer forums and networking events will be held during the fair to present the latest market insights and inspiration to industry players and facilitate business interaction.
International researcher Euromonitor and a Swiss watchmaker will explore the implication of digitalisation on watchmaking at the Asian Watch Conference on 6 September.
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