Technology has shifted how people do business and raised the bar on customer expectations.
Customers demand convenience as well as seamless online-to-offline experiences — 70% of customers say that connected interactions play a crucial role in getting their business.
For local businesses, this means merging the power of the try-and-buy, in-person experience with the type of convenient communication today’s customers have grown to expect from online businesses.
While the thought of adapting to this change might feel overwhelming, Interaction Management is designed to bridge the gap between the online and offline experience without adding extra work.
Explore in depth how to connect the online and offline experience in local business:
Be where your customers are
Show up on top in search.
Convert website visitors into customers.
Leverage two-way messaging to your advantage.
Get and apply customer feedback.
Gather reviews.
Use an internal communications tool.
Do more as a team.
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