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Search Results - samantha wills

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News
Samantha Wills closes jewellery business

Samantha Wills has announced the closure of her namesake jewellery company after 15 years of operation. Read more »
Image courtesy: Stephen Webster's Instagram

Top Jewellery Trends
10 must-follow jewellery designers on Instagram

Ever wondered what goes on behind-the-scenes when designing and manufacturing jewellery? Gain a backstage pass with this list of must-follow designers who share their tricks of the trade on Instagram. Read more »

Weekend Reading
Australian Samantha Wills talks life as a jewellery designer, Luxury watch brands welcome Apple Watch, Christie’s accused of selling stolen diamond

Based in New York, but loyal to Sydney, Samantha Wills is taking the jewellery world by storm. Her bohemian-luxe designs have been worn by some of Hollywood’s most stylish women including Lady Gaga, Rihanna, Eva Mendes and Kate Bosworth. Here, she discusses running a business from the Big Apple and expanding into the fine jewellery market. Read more »
Image courtesy: Petite Grand

Feature Stories
Baring it all for fashion

Bold, statement pieces have characterised the fashion jewellery scene for years but could a completely different design aesthetic change the landscape? Emily Mobbs investigates. Read more »

News
New season jewellery shapes set to sizzle

The new season has arrived, bringing with it jewellery in sharp geometric shapes, summer hues and a touch of bling. Retailers should act now to take full advantage of these emerging trends.  Read more »
Instagram is more about sharing a business’s personality through “personal” or “behind-the-scenes” images.

Tips on Selling
Instagram can turn happy snaps into sales

Instagram is proving a useful online photo-sharing tool for jewellery businesses looking to create customer interest. Emily Mobbs looks at the benefits of getting behind – and in front – of the lens.  Read more »
Status is pre-promoting the new Sony SmartWatch

News
New jewellery store embraces technology

Bold new jewellery store, Status opened the doors to its first location last week with a raft of innovative marketing strategies. Read more »
Why do consumers pay so much for fashion jewellery made from base metals?

Feature Stories
Design for life: Secret behind fashion jewellery phenomenon

Fashion jewellery has been taken to new extremes by high-end catwalk designers who charge a fortune for base metals and crystals. Lorna Goodyer asks why consumers will pay so much for so little Read more »
The 'Pandora goes pink' charity event auctioned eight one-off fashion shots to raise money for the national breast cancer

Feature Stories
Charity partnerships good for jewellers

Giving back feels good, but it can benefit business too. Carla Caruso asks if jewellers should consider a charity partnership this new year. Read more »
Liquor on the rocks

Little Gems
Liquor on the rocks

The "Little Gems" bulletin board is filled with weird and wonderful snippets about the world of jewellery. Read more »
Swarovski

News
Jewellery designers in Wonderland

The new Alice in Wonderland film is just one example of the power of media as a promotional tool for jewellery. Read more »
House of Harlow

Feature Stories
Mass appeal

Fashion designers and celebrities are entering the world of accessories. CARLA CARUSO investigates the consumer's appetite for non-traditional players entering the market. Read more »
Breuning from Osjag

Fashion
Silver lining

On the back of soaring gold and platinum prices, silver is enjoying surging demand as an affordable white metal. CARLA CARUSO reports. Read more »

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