The opening of the Murray Street location was attended by special guests and featured a display from the West Australian Symphony Orchestra.
Influencers such as Lissy Graham, Rahnee Bransby, and Lorna McNabb were guests, and ballerina Melissa McCabe performed. WA Liberal leader Basil Zempilas performed the official ribbon cutting.
A limited-time exhibition of unique Argyle pink diamond jewellery, as well as pieces from Mazzucchelli’s VIP Diamond Collection and Perla by Autore, was also showcased.
Mazzucchelli’s is operated by The Jewellery Group, with the chain’s store count climbing to 28 – with 12 locations in Western Australia, seven in Victoria, five in New South Wales, and four in South Australia. The Jewellery Group also owns Zamels.
CEO Mudit Vora said it was an opportunity to reflect on the 122-year history of the company.
“The opening of our flagship boutique is a defining moment for Mazzucchelli’s Jewellers, elevating our retail experience to new heights,” he said.
“Every detail has been carefully considered and continues to tell our story, balancing rich tradition with contemporary sophistication.”
Melbourne-based studio Kaleidoscope designed the store, which features copper rose gold mesh curtains and marble countertops.
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