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The sultry photo shoot for Guess' new ranges
The sultry photo shoot for Guess' new ranges

GUESS Watches launches iconic campaign

Guess Watches has launched its winter 2012 ranges with an attractive consumer-driven ad campaign.
The fashion watch brand consistently associated with colourful advertising campaigns proved to be no different this year as the company launched its new collection.

In an attempt to emphasise Guess’ fashion heritage and reputation as a global leader in fashion watches, the company has launched a series of ads with eye-catching colours and elegant photography.


The sultry campaign features a young model, which the company describes as an “Elizabeth Taylor look alike with striking blue eyes and pinned up curls.”  

The key watch ranges can be seen throughout the series of photos with the models sporting the colourful Micro Mini range, the sporty Overdrive Glam collection and feminine Balcony watches.

This year’s collection of Guess watches features bright colours and an extensive range of rose gold styles combining white with various fabrications, a new look bronze ion-plated style and monochrome tones.

The watches also showcase different sizes with micro styles, oversized metals and leathers as well as classic jewellery styles.  

Guess’ winter 2012 range is available now.


More reading:
The latest innovations in men’s watches
Crazy or brilliant jewellery ad campaign?

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