Who needs social media, right? What a headache. RON JOHNSON discusses innovative ways in which retailers can rid themselves of social media forever. Read more »

Retail jewellery websites need to be providing more than just information. Ron Johnson discusses the key website elements required for converting prospective customers into buyers. Read more »

Social media can be a powerful tool to help improve brick-and-mortar businesses but there are traps that have the power to ruin reputation. Ron Johnson reports on how to prevent such disasters. Read more »