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Search Results - Tom Martin

your search of 'Tom Martin' has 3 results.

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Business
Impartial voices provide the most impact

It can be difficult to gain business insight from those closest to the industry. TOM MARTIN encourages you to search for a more objective observer. Read more »
What if, instead of adding fuel, you removed friction?

Tips on Selling
Understanding fuel and friction: The psychology behind sales

Achieving ambitious sales targets involves more than offering new products or working harder. TOM MARTIN discusses how retailers can boost sales by removing friction. Read more »
Psst...Everyone fears failure, but true entrepreneurs predict the future.

Business
The dirty little secret your data isn’t telling you

Market research and data can tell us a great deal. However, TOM MARTIN believes one of the most important things is the ‘why’; and that’s something best left to humans. Read more »

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